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Fragmentation of Mobile TV Broadcasting Here to Stay
(Business and Technology News, 24 Apr 2008 )
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There is a fragmentation of standards for digital mobile TV broadcasting-just as we have NTSC, PAL, and SECAM for analog TV-that appears to be the way of the future, reports In-Stat. In digital mobile TV broadcasting, several standards are being used, several mainly in one country, and that situation is likely to continue in the future, the high-tech market research firm says.
Recent research by In-Stat found the following:
• The most popular mobile TV broadcast services are those that are offered without a subscription, as in Japan and South Korea. However, mobile TV broadcast services are viewed by many as a way to generate revenue, so many of the mobile TV broadcast services will be subscription-based.
• DVB-H is the most widely used digital mobile TV broadcast standard, in terms of number of operators having launched services.
• Analog mobile TV broadcast viewers will outpace digital mobile TV broadcast viewers and subscribers in 2009.
• Worldwide mobile TV broadcast subscription revenue will reach $12 billion in 2012.
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